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Durable goods are those which don’t wear out quickly, yielding utility over time rather than at once. Examples of consumer durable goods include electronic equipment, home furnishings and fixtures, photographic equipment, leisure equipment and kitchen appliances. They can be further classified as either white goods, such as refrigerators, washing machines and air conditioners or brown goods such as blenders, cooking ranges and microwaves or consumer electronics such as televisions and DVD players. Such big-ticket items typically continue to be serviceable for three years at least and are characterized by long inter-purchase times. |
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| Overall, the industry’s future remains robust, and interested applicants will benefit from a holistic learning experience; Many of the research, sales, marketing and advertising related roles will necessitate a good on-the-job learning of target audiences, who may well be a totally new segment, based in never-before visited Class II and III towns. In addition, those with technical backgrounds will be able to leverage their knowledge and experience to constantly develop and innovate the product variants. With more MNCs growing their Indian businesses, there is great potential to also learn best-in-class systems and management skills. |
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B
- Bajaj Electricals Limited
- Balkrishna Industries Ltd.
- Bombay Burmah Trdg. Corpn. Ltd.
- BPL Ltd.
C
F
- Fedders Lloyd Corporation Ltd.
- Forbes & Company Ltd.
G
- Gandhimathi Appliances Ltd.
- Gillette India Limited
- Gorani Industries Ltd.
H
- Haier Appliances (India) Private Limited
- Havells India Ltd.
- Hawkins Cookers Ltd.
I
- IFB Industries Ltd.
- Ind-Agiv Commerce Ltd.
- Integrated Technologies Ltd.
J
- J C T Electronics Limited
- Jaipan Industries Ltd.
- JHS Svendgaard Laboratories Ltd.
- Jyothy Laboratories Ltd.
K
- Kanchan International Ltd.
- Khaitan Electricals Ltd.
L
- Lloyd Electric & Engineering Ltd.
- LT Foods Ltd.
M
- MIRC Electronics Ltd.
- Monica Electronics Ltd.
- MVL Industries Ltd.
P
- Panasonic A V C Networks India Company Ltd.
- Panasonic Home Appliances India Company Ltd.
- Polar Industries Ltd.
- Polygenta Technologies Ltd.
R
- Rexnord Electronics & Controls Ltd.
- Ruttonsha International Rectifier Ltd.
S
Salora International Ltd.
Samtel Color Limited
Shah Foods Ltd.
Sharp India Ltd.
Siemens Limited
Singer India Ltd.
Sintex Industries Ltd.
Sujana Universal Inds. Ltd.
Sunrise Soaps & Chemicals Ltd.
Symphony Comfort Systems Ltd.
T
- Tasty Bite Eatables Ltd.
- Trend Electronics Ltd.
- TTK Prestige Ltd.
U
- Usha International Ltd.
- Usher Agro Ltd.
V
- Value Industries Ltd.
- Videocon Industries Ltd.
- Voltamp Transformers Ltd.
- Voltas Limited
W
- Whirlpool Of India Ltd.
- Willard India Ltd.
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